Radar DDB is a new breed of media agency, one that helps brands and companies communicate better by listening to online conversations, learning from this discourse and then (and only then) creating the right content to join those conversations.
We live in a time where customers are voicing opinions about brands and services on blogs, social networks and video sharing channels.
Your customers already are telling stories about your brand. Isn't time you started telling your story?
Could you be the People's Reviewer by tweeting and recording a video review of the new Tiguan?
Each week Radar DDB looks at how a brand-related video is being dissected on YouTube and whether the brand is benefiting from its social media fame.